Creating iOS apps begins with clarity about the target users, the core task the app will perform, and the scenario to address in the initial release. A thorough discovery phase defines the MVP scope, selects suitable architecture, and helps steer away from features that seem impressive on paper but don't enhance actual usage.

After the basics are established, attention moves to how the interface behaves, performance, and stability across various iPhone models and iOS versions. Uniform navigation, robust state management, and thoughtfully designed integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling post‑launch on the App Store.